Customer Service at Datatronics Case Study

After reading the required IT-Enabled Innovation chapters, read the Customer Service at Datatronics Case Study on pages 246-250 in the textbook.

Answer the following questions in your own words.

  1. Outline the specific information that Matt should collect to build a case for improving customer service at Datatronics.
  2. Describe your top ideas for Matt to present to Joel next week.

Discussion Requirements

Please make your initial post and two response posts substantive. A substantive post will do at least TWO of the following:

  • Ask an engaging, thoughtful question about the topic.
  • Answer a question (in detail) posted by another student or the instructor.
  • Make an argument concerning the topic.
  • Provide extensive additional information on the topic.
  • Explain, define, or analyze the topic in detail.
  • Share a relevant personal experience.
  • Provide at least one scholarly source from the UC Library databases in the initial discussion thread.
    • Do not use the textbook as the main source.
    • Be sure to use information from your readings and other sources.
    • Use proper citations and references in your post.

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